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Freshness Newsletter

Freshness Newsletter


Bedwin & The Heartbreakers – Jerry Award Jacket

Posted: 05 Jan 2012 05:00 AM PST

Bedwin & The Heartbreakers   Jerry Award Jacket

Around this time each year, Bedwin & The Heartbreakers launch their award jacket affectionately known as Jerry. The basic silhouette does not change dramatically and its definitely a piece that fans look forward to each year. An understated black and gray versions are produced this year, featuring raglan sleeves made from premium black leather materials. Contrasting the smooth leather sleeves are the Melton wool bodies with black snap buttons, ribbed collar, hem and cuffs. A white embroidery on the left cuff states ‘Paramount Quality’, giving a proof of the Japanese craftsmanship. These jackets can be found at all Bedwin & The Heartbreakers stockists around the world and at HAVEN in Canada.

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Range Rover Evoque | By Project Kahn

Posted: 05 Jan 2012 04:00 AM PST

Range Rover Evoque | By Project Kahn

When a luxury vehicle rolls out of the production line, most would admire its beauty and sophistication. However, for British designer and tuner A. Khan, it was just the beginning. He established Project Khan to add his personal touch to high end vehicles and here is his latest offering based on the Range Rover Evoque. The two-tone color scheme on the exterior leaps out, complementing the futuristic aesthetic. A choice of alloy wheels are offered from 20 inches up to 22 inches, beefing up its stance. On the inside, a brand new touch screen satellite navigation system resides inside the console and the variety of trim options are offered in choice of materials as well. via: Carscoop
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Supra MLK Vaider

Posted: 05 Jan 2012 02:00 AM PST

Supra MLK Vaider

If Dr. Martin Luther King Jr. was still alive today, he would be celebrating his 83rd birthday on Sunday, January 15th. In a bid to remember and honor the great man, Supra has prepared a special pair of sneakers, dubbed the MLK Vaider. The all black exterior features Raptor TUF material on the uppers matched by all black soles, interior and shoe laces. Gold highlights are can be found on the metallic lace holes, piping on the tongue and Supra logos throughout the footwear. These sneakers have already been shipped to Supra dealers worldwide and are in stock on their online store as well.


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Nike Kobe VII Systeme Supreme – Year of the Dragon

Posted: 04 Jan 2012 08:41 PM PST

Nike Kobe VII Systeme Supreme   Year of the Dragon

After the realm of heavenly beast with the Air Jordan 2012 – Year of the Dragon, the Nike Basketball leads us to a more “grounded aspect” of Chinese culture – Chinese Kung Fu. As part of the Year of the Dragon quartet by and , the Kobe VII Systeme Supreme – Year of the Dragon is one where Kobe Bryant‘s fortes in speed and agility come into play. Long fan of the Chinese martial art movies, Bryant added a touch of his childhood home, Italy’s tri-color, into the mix. Along with Bryant’s golden logo and animated dragon print on the heel counter, its the perfect symbolism for invincibility.


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Air Jordan 2012 – Year of the Dragon

Posted: 04 Jan 2012 08:23 PM PST

Air Jordan 2012   Year of the Dragon

First enshrouded under rumors and leaked images, Nike and Jordan Brand finally unveiled their collection for the upcoming Lunar New Year and what an expansive collection it is. Known as the Year of the Dragon, according to Chinese horoscope, which goes by year rather than month, it is known to be a time of prosperity and good fortune. A mythical beast on par with Gods and Goddess, artfully conveys the dragon’s revered status to a pair of 2012. Dominating the silhouette is the removable cushion insert in yellow, a color long to be an association to China’s emperors. A lower cut insert, in sky blue, is also available. The centerpiece, though, is the AJ2012 itself, a bluish creation in conjunction with both Michael Jordan’s love with Carolina sky and Blue Dragon, another reference to the Chinese Imperial past.  One interesting footnote is the number 9. Long held as scared being that it is the largest single-digit, only emperors wear robes with 9 dragons.  The number is also one that appears during auspicious time during Michael Jordan’s career.  It was during his 9th season, in the years 1992 and 1993, that Jordan set records, both personal and league.  Perhaps it is correct when we call him “His Airness”.  The 2012 – Year of the Dragon comes with 2 cushions and 3 midsoles for personalized fit and performance.


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Nike Air Force 1 Premium – Black/White Pack

Posted: 04 Jan 2012 08:00 PM PST

Nike Air Force 1 Premium – Black/White Pack

Considering 2012 marks the 30th anniversary of the iconic Air Force 1, it’s probably not a stretch to posit the upcoming year will see a cavalcade of Uptown releases. Not that we need a special occasion to appreciate the timeless appeal of the shoe. For some retro die-hards, the Air Force 1 represents the best of ’s throwback offerings, its clean lines and unfussy design making the sneaker easy to wear and easier to purchase in multiple colorways. A new premium pack in black or white is elegant in its simplicity, constructed with a subtly textured leather upper in tonal makeups that should make either style a welcome addition to the AF1 collector’s arsenal. They’re available for pre-order now through Japans mita sneakers.


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Karmaloop TV: RZA x WeSC Chambers Headphones | Video

Posted: 04 Jan 2012 06:30 PM PST

Karmaloop TV: RZA x WeSC Chambers Headphones | Video

Recently sat down with Karmaloop TV to offer his razor sharp insight into what makes his Chambers by RZA headphones from WeSC stand out from their competitors. No. 1 is “the look” — as RZA explains, “Headphones are now becoming a fashion statement.” The Chambers headset was designed with that element in mind, which accounts for the overall presentation and different color choices. The second factor is sound quality, a major component of which is the noise-canceling foam used in the ear cups. Click through for video of RZA’s breakdown of his new line of signature headphones, as well as extended footage from the official product launch party in Los Angeles.


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DELTA Air Lines – Where Your Luggage Goes? | Behind The Scenes Video

Posted: 04 Jan 2012 06:11 PM PST

DELTA Air Lines   Where Your Luggage Goes? | Behind The Scenes Video

Like most major air lines in the U.S., DELTA couldn’t escaped the grasp of bankruptcy in 2005. However, while its competitors have maintained a “steady as you go” attitude in marketing since exited from bankruptcies, Delta Air Lines decisively rocked the proverbial boat with a new slogan “Change Is:__________” and a refreshing In-flight safety video when it emerged from its bankruptcy in 2007. Just before the most recent holiday rush, Delta once again pushed the boundaries with a behind-the-scene look at where your checked-in luggage goes during your voyage – something all of us have wondered but too afraid to ask. With a hallowed out hard case and six cameras pointed at different sides, our journey starts at Delta’s hub in Atlanta and ends in New York. Since its debut, the video has gone viral. Guess everyone is wondering exactly what is going behind those conveyor belt. via: Core77


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A Bathing Ape x Dr. Martens Tassel Loafer

Posted: 04 Jan 2012 05:00 PM PST

A Bathing Ape x Dr. Martens Tassel Loafer

A Bathing Ape and Dr. Martens have come together to present their own unique twist on that most traditional and staid specimen of men’s footwear, the humble tassel loafer. Available in beige or dark grey colorways, the moc-toed shoe is built with a tonal lightweight suede upper that sits on the signature air-cushioned sole. Goodyear welt construction adds superior durability to this gentleman’s loafer with a street-ready sensibility. Look for both styles to drop in the next couple of months. via: HS


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FUTURA 2000: “FUTURA 2012 – Expansion” Exhibit | Galerie Jerome de Noirmont Paris

Posted: 04 Jan 2012 04:00 PM PST

FUTURA 2000: FUTURA 2012   Expansion Exhibit | Galerie Jerome de Noirmont Paris

Legendary graffiti artist Leonard McGurr, better known as FUTURA 2000, is set to open an exhibition made up of fifteen new works, all created in 2011. Entitled “ 2012 – Expansions,” the installation will run from January 13th to February 29th at Galerie Jerome de Noirmont in Paris. Preview images reveal the artist’s signature paint work that showcases spontaneity and energy, the bold colors and lines on the canvas expressing a set of actions as opposed to traditional pictorial representation. Doing what he has for the past three decades, FUTURA has developed a technique and style that sets him apart from his contemporaries.

Galerie Jérôme de Noirmont
38 Avenue Matignon | Map
75008 Paris, France
TEL #: 01-42-89-89-00

Exhibition Date: January 13th, 2012 – February 29, 2012


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