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Freshness Newsletter

Freshness Newsletter


Clarks Originals Desert Boot – Ska Edition | Pre-Order

Posted: 30 Dec 2011 06:00 AM PST

Clarks Originals Desert Boot   Ska Edition | Pre Order

Even though the Ska genre started back in 60′s in Jamaica, it was later adopted by the British Mods and Punks in the 70′s transforming it into a much faster and aggressive music paving the way for worldwide popularity. Clarks Originals are paying homage to the English 2 Tone Ska era by launching the Desert Boot Ska Edition as part of their British Rock Royalty collection. It is constructed with a black and white checkerboard pattern on the uppers, a pattern which is strongly associated with the Ska movement. Black suede material makes up the forefoot and tongue, matched against the traditional crepe soles. A custom British Rock Royalty hang tag featuring the Union Jack and musical instruments give a stamp of approval to these boots. end clothing in UK is taking pre-orders right now on their online shop.


4-6 High Bridge | Map
Newcastle Upon Tyne
NE1 1EN England


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Bedwin & The Heartbreakers x Lee – ‘Holly’ Original Fit Satin Pants

Posted: 30 Dec 2011 05:00 AM PST

Bedwin & The Heartbreakers x Lee   Holly Original Fit Satin Pants

As 2011 comes to a close, Bedwin & The Heartbreakers have saved the best for last. Every season Bedwin & The Heartbreakers offer a wide range of collaboration products, making fans look forward to each new collection. These ‘Holly’ Original Fit Satin Pants are made by Lee and it pays tribute to the pants that heavily influenced the Ivy style back in the 60′s. The original pants were known as the Westerner, characterized by a slightly loose fit compared to standard chino pants and they are said to have been the catalyst for the creation of white jeans. These replications are available in two colorways, the classic Ivory and Black versions. Both pants feature a red Lee leather tag, along with Bedwin details on the front belt loop and underneath the back pocket. Head over to nearest Bedwin & The Heartbreakers dealers to pick up a pair. via: Intention


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United Arrows x Rimowa – Salsa Ecru Suitcases

Posted: 30 Dec 2011 04:00 AM PST

United Arrows x Rimowa   Salsa Ecru Suitcases

After a successful collaboration with German luggage brand Rimowa, United Arrows is planning to launch another capsule collection early next year. As jet-setting fashionistas would no doubt like to travel in style, a series of Salsa Ecru suitcases will keep your belongings safe and protected. Based on the popular Salsa models, the natural white exterior luggage is suited for both men and ladies. Unzipping the case will reveal a beige interior with original propeller plane pattern on it. In total there will be five sizes on offer from the smallest 23L, up to the largest 104L capacity. These suitcases are scheduled to hit the stores from late January and United Arrows is accepting pre-orders on their ZOZOTOWN online shop right now.


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Mynority Classics – 2012 Hip Hop Subway Calender

Posted: 30 Dec 2011 02:00 AM PST

Mynority Classics   2012 Hip Hop Subway Calender

In Japan, the Hip Hop culture is still going strong and ladies streetwear brand Mynority Classics is doing their part to keep the tradition alive in the Far East. Mynority Classics consists of New York bred DJ Sarasa, KN and Asami One. One item that caught our eyes is the 2012 Hip Hop Subway Calender. In essence, it pays tribute to the great MCs and DJs from the US and Japan, including Slick Rick, Run D.M.C., BDP up to Nas, Wu-Tang Clan and Kanye West. This calender has all of the legends scattered as train stations based on the Japanese subway map and allocations were carefully picked depending on the artist. As an example Public Enermy is located where the Congress Building is on the map and of course 2 Live Crew is replacing Disney Land. The calender comes in a B2 size and it can be ordered directly by contacting them on mynorityclassics@gmail.com.


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EXTRA BUTTER x Reebok Pump AXT “AHCHOO” Bundle | Release Info

Posted: 29 Dec 2011 11:00 PM PST

EXTRA BUTTER x Reebok Pump AXT AHCHOO Bundle | Release Info

Long Island sneaker boutique Extra Butter is finishing out the year in grand style: the last day of 2011 will see the store release its highly anticipated Pump AXT “AHCHOO.” An homage to comedian Dave Chappelle’s tour-de-force performance in Mel Brooks’ celluloid masterpiece Robin Hood: Men in Tights, the shoes are built with premium suede in varying shades of burgundy and purple. branding is embroidered at the heel, and each custom sockliner is printed with classic lines from the film (as well as ’s spoof video). The “Gotta Get Pumped” tagline is repeated on the sleeve of a matching hoodie, which is set to release along with the kicks. Retail for the shoes is $135, hoodie $60, and the bundle is specially priced at $180. Get to the store early Friday night because the shoes and hoodie will release in-store at the stroke of midnight, with an online drop scheduled the following morning at 11 am ET.


266 Merrick Road | Map
Rockville Centre, NY 11570
TEL #: 516-632-5150

Release Date: December 30st, 2011 (TONIGHT!) | Midnight


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Nike Basketball: The Kobe System

Posted: 29 Dec 2011 09:30 PM PST

Nike Basketball: The Kobe System

“Welcome to the Kobe System.” With that simple declarative sentence, begins his pitch. What’s he selling? Success. He knows you have awards, rings, ribbons, a filet mignon and flying cars, making you someone who’s at the top, someone who doesn’t need anyone’s advice. And that’s precisely how he knows you need his. The latest ad from Nike Basketball capitalizes on the “system” concept of Kobe’s seventh signature shoe, transforming the innovative sneaker into a formula for success that can be transferred a la Tony Robbins. Hilariously deadpan and overflowing with misplaced gravitas, the pitch is hypnotic all the same. Check out the very funny video after the click.


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Nike Vintage Nylon Blazer Hi – Electrolime | Pre-Order

Posted: 29 Dec 2011 09:00 PM PST

Nike Vintage Nylon Blazer Hi   Electrolime | Pre Order

Of all the retro styles to undergo ’s pre-yellowed vintage treatment, it appears the Blazer is on the receiving end of that particular honor more frequently than most. It makes sense — the Blazer was born in 1973, after all, and its spartan, no-frills design certainly evokes a simpler time. A new Electrolime colorway, however, makes the case that the sneaker is just as relevant today as it was in the polyester ’70s. Built with a ballistic nylon upper in an appealing neon green hue that highlights the shoe’s clean lines, the Vintage Nylon Blazer Hi is available for pre-order now through End Clothing.


4-6 High Bridge | Map
Newcastle Upon Tyne
NE1 1EN England


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Y-3 Warrior High – Kimono

Posted: 29 Dec 2011 08:30 PM PST

Y 3 Warrior High   Kimono

Featuring abstract pattern taken from antique kimono prints, the Warrior High boot from Y-3, the highly stylized collaboration between designer Yohji Yamamoto and adidas, helped materialized the designer’s fascination with military style and historical emphasis. Upper in Neoprene outlined by supple Nappa leather, the Warrior High Kimono also includes a layering of canvas, pig leather, and of Poron performance sock liner for optimal fit and comfort. On its underside, adidas provided adiPRENE and adiPRENE+ for cushioning. Finally, a shank in the form on a giant Y creates stability during every stride. The Y-3 Warrior High boot with kimono print is currently available at half price off via Y-3 online store.


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HUMAN MADE – Hot Dog Club Varsity Jacket

Posted: 29 Dec 2011 08:00 PM PST

HUMAN MADE   Hot Dog Club Varsity Jacket

Any cinephile who knows his ’80s ski movies can tell you that the term “hot dog” means to show off, and one can do just that in this Hot Dog Club Varsity Jacket from Human Made. The new venture from A Bathing Ape founder is steeped in pre-1950s Americana, an era perfectly distilled in this vintage-inspired letterman jacket. Made in Japan and crafted with premium melton wool, the garment features leather pocket trim, snap button closure and striped ribbing at the collar, waist and cuffs. An embroidered logo at the left chest is repeated on the distinctive Hot Dog Club patch at the back. It’s available for purchase now through End Clothing.


4-6 High Bridge | Map
Newcastle Upon Tyne
NE1 1EN England


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Johnny Cupcakes x Nickelodeon – Conception to Completion | Video

Posted: 29 Dec 2011 07:00 PM PST

Johnny Cupcakes x Nickelodeon   Conception to Completion | Video

Johnny Cupcakes, the Massachusetts-based label born of a DIY aesthetic, is teaming up with Nickelodeon for the third and final installment of their collaborative series. A new behind-the-scenes video captures interviews with executives discussing the conception, execution and completion of the project. Rob LaQuinta, Creative Director of Product Design & Development at , discloses that the company gave the team an unprecedented level of creative freedom because they wanted to see what their brands would look like through “the filter.” Teaser shots reveal graphics featuring beloved ’90s characters from the network (as Suzie Raia, VP of Apparel for Nickelodeon observes, “’90s is nostalgia”), which presumably will make their way onto various T-shirt designs. Click through to check out the engaging video, and look for the collection to drop December 31st at flagships.


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